No two people in the world are the same or have the same ideas. The main reason for this is because everyone is an individual with their own perceptions. Furthermore, another reason is due to the culture they grew up in and learned to accept. A person's cultural perception has a huge impact on their idea of ​​beauty. Each cultural group invented their own ideas to reflect their own natural idea of ​​beauty. A broad example would be Eastern and Western beauty ideals. Western beauty is described as white, usually tanned, thin, with large breasts, small waist and delicate features. Most current people of various races prefer a Western ideal of beauty. This idea of ​​beauty is commonly used as a comparison tool, regardless of a person's race, religion, or culture. Western culture and the endless evolution of beauty have a huge impact on the Eastern ideal of beauty. More and more Eastern men and women began to style themselves and dress according to a more Western ideal. However, sexual desires are closely linked to one's idea of ​​beauty. In Eastern cultures, sex is not a common topic and nudity is frowned upon. For example, in India, women are sexually attractive by nature, so the ideal is most commonly based on what is attractive in the society at the time (Jain). People's religion or beliefs are another reason for their idea or perception of beauty. Western and Eastern cultures also have different opinions on the topic of beauty and religion. In the Asian religion, in the oriental world, beauty is highly respected and reserved. This concept of great respect and reserve towards beauty is expressed above all in Hinduism, Islam, Buddhism and Sikhism. In these cultures, a woman's actions and behaviors... at the center of the card... are beautiful (Jain). Beauty is commonly defined as “a combination of qualities, such as shape, color, or form, that pleases the aesthetic senses.” However, this definition or idea gets altered due to society and media. The media exerts a fast-moving negative influence on people in the United States. The use of advertising helps the media let the world know about their next “must have” item or picture of an incredibly perfect model within seconds. Advertising is everywhere we look. They are seen on buses, televisions, magazines and shops. These advertising images make people all over the world feel the need to get the new must-have item or to beautify themselves to live up to society's standards. Women are hit harder by the media than men. I am constantly looking for a way to "beautify" myself. This is because the media tells the images