Southwest Airlines has developed the ability to attract the best talent while retaining those already working within its company. This HR function is one that companies continually strive to improve. Where many companies try to duplicate Southwest's approach, but aren't as successful as the same customer service-oriented airlines. Southwest Airlines' mission is dedication to the highest quality customer service delivered with a sense of warmth, friendliness, individual pride and corporate spirit. Fulfilling this mission begins with the recruitment and selection process. Finding the right people, with the right attitude, can be harder than you might think. Many candidates may come to the table with a great resume, but they also have a lot of baggage and dirty attitudes. While Southwest allows free baggage, they will not allow an employee's baggage and poor attitude to hinder their customers' travel experience. Therefore, Southwest's screening and selection process is very extensive and intense. The candidate will begin with a “screening telephone interview, followed by an in-person group interview. If the team approves, the candidate will continue with three additional interviews. After meeting with many Southwest teammates, they will conduct a consensus evaluation, to identify past behaviors and predict future behaviors, if the candidate passes the selection process, the team will make a final selection grade", 1Charles 37 which will determine the future of the candidate with the Southwest Family of airlines. Southwest Airlines recruiters are not looking for a fixed set of skills or experiences. They are looking for something much more elusive and much more important. This consists of the p... half of the paper ...in the hiring process. Overall, Southwest Airlines is very thorough and efficient with their recruiting tactics and selection process, as they should be. Although airline and healthcare are two different playing fields, it is fascinating to learn how similar Southwest Airlines' culture and recruiting process is to DaVita Dialysis's culture and recruiting process. Both organizations have a family-oriented culture, with employee satisfaction and development at the center of attention, while delivering service excellence to the customers they serve. The interview process is pretty much the same, except that DaVita isn't as creative in their recruiting efforts and they have to focus on some skills, since they have patients' lives in our hands. However, Southwest Airlines certainly has a strong and successful recruiting and selection process.