Since the early 1800s, public shaming has been a part of American history. It is no wonder that people have mastered the practice of publicly shaming others for their wrongdoings so well. In today's era the exploitation of social media and new technologies has advanced. Not only do they have to feel embarrassed for a short time like in the old days, but they have to live in embarrassment all their lives because of the Internet. So You've Publicly Been Shamed is a book by Jon Ronson that examines growing public shaming in the web age. Ronson is a Welsh author who writes about popular culture, particularly as it crosses the internet into today's world. He has been described as a Gonzo writer, a person all his own, and has written and published nine books. His recent book, So You've Been Publicly Shamed, was published in 2015. Shaming is a proven method of social control that, since the advent of the Internet and social media, has taken on a new role in life. The theoretical concept of shame means that "[someone] is humiliated or unpleasant for having failed or passed." Public shaming has been around for decades, but technology has taken the idea of ​​public humiliation to a whole new and terrifying stage. The intention, methods, and effects of social shaming are common, and not all minor crimes should therefore be subject to public humiliation. Ronson states in his book that every social media user is ready to mock, shame, and steal from an otherwise innocent target and also argues that shaming is not only bad for those who are shamed, but also bad for those who are shamed. We are going through what Ronson considers a “great awakening of public humiliation.” Social media and new technologies have also increased more than ever and I believe we need to stop creating shame through the use of the Internet and put an end to it so that people's lives are not destroyed. Say no to plagiarism. Get a tailor-made essay on "Why Violent Video Games Shouldn't Be Banned"? Get an Original Essay You may not be in the category of ordinary people, but it takes a person with strong principles to ensure that at some point they are not interested in someone else's online humiliation. Many have become needlessly cautious in a world where one can be targeted simply for using the wrong emoji, not because someone has been unintentionally chased away with offensive comments but because they have been publicly shamed. Justine Sacco of New York PR tweeted a sarcastic quip saying, "Go to Africa." I hope I don't get AIDS." Just kidding. I'm white! Before I got on the plane. When the plane landed, he was a hated figure online. The Twitter mob mentality has the power to turn us all into human beings A great example is Adele, who spent much of her speech when she beat out Beyoncé for Album of the Year at the Grammys, describing why she didn't deserve this honor. She might already be seeing recovery if she can't recognize the woman in the room that so many people thought deserved to win? Ronson dedicates an entire chapter to Justine Sacco in his book So You Been Publicly Shamed That night she was the number one trend setter after her sarcastic Twitter joke about AIDS woke up to find that her name had been destroyed. People like you and me have effectively punished Justine Sacco for the crime of a poor sarcastic tweet, as if an embarrassing text were an indication of her secret inner evil. The fact that she was able to make things right after a year was used to show that bullying wasn't a big problem to begin with. I can't understand.