6). Norms, values, and institutions include factors such as acceptable social behaviors, cultural beliefs and ideals, or groups that can regulate behaviors or activities (for example, land or wildlife conservation organizations or historical societies). There are many different cultural dimensions that can influence behavior, including: people's relationship with nature, individualism versus collectivism, time orientation, activity orientation, degree of formality, language, and religion (Gibson, Ivancevich, Donnelly, & Konopaske, 2012). The Hofstede model distinguishes four primary cultural dimensions from others. According to De Mooij & Hofstede (2010), “The model provides scales from 0 to 100 for 76 countries for each dimension, and each country has a position on each scale or index, relative to other countries” (p.