Asian Institute of Technology Manfield Coatings Company Limited was established in 1986 to provide high quality customized paint and pretreatment products supported by on-site technical services to industrial manufacturers whose end customers are located mainly in Europe and the United States. To meet the high demand of more than 1,000 tons per month, it uses a purpose-built factory in Songgang, Shenzhen, which has 25,000 m2 of land, 24,000 m2 of floor space and a workforce of more than 600 people to provide efficient service to its customers. The company is well known for adopting best practices in manufacturing. It is planning rapid expansion to Shenzhen, Tianjin and Shanghai in the coming years. Its customers appreciate that the products and service improve their competitiveness, which in turn leads to the company's rapid growth. To meet the high demand of over 1,000 tonnes per month, a purpose-built factory in Shenzhen was used, which has 25,000m2 of land, 24,000m2 of floor space and a workforce of over 600 people to service our customers clients. The core element of its service strategy is "fast and reliable" which effectively meets the specific needs of the industries it serves, such as toys, motorcycles, bicycles, audio equipment, household appliances, household appliances, lamps, watches, candles, cancoaters, paints and dust etc. To be “ready,” the company has successfully created a system that allows for the daily production of more than 280 custom products and 160 color samples with a typical lead time of two to three days. Furthermore, the pre-conceived spare capacity allows them… half the paper… source of profit. Due to all the changes the company has gone through, Manfield has achieved increases in revenue and profits, which is the most valuable for the company itself. So, despite the difficult global economic environment, the company did a good job and at the right time improved its business in the right way. Bibliography1 https://eez105.ee.ust.hk/job_open/des/Manfield_Coatings.doc2 case: Manfield Coastings Co.Ltd.: Quality Management as the WinningFormula, V. Mak, The Asia Case Research Centre, University of Hong Kong, 20033http://www.trade18.com/detail.php?mode=cmpy&id=6383&PHPSESSID=8e4e988998ee4879584fbf3fe3d1517f4 http://www.hkma.org.hk/news_view.asp?news_no=20050805001&ver_type=E5 www.apmf.asn.au ( Australian Paint Manufacturers Federation)